Sitemap - 2022 - Brutally Honest by Matej Lancaric

two & a half gamers session #45 - (ironic) predictions 2023, is next year the end of sexists ads?

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #44 - New creative strategy from CN, UA winner of 2022, games update

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #43 - How to approach new game development & see new trends in gaming

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #42 - Sexist ads admon side, Gold & Goblins full UA, Admon, GD review

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #41 - Stop with sexist ads, Q4 Admn round up, Goddess of Victory review

Brutally Honest #4 by Matej Lancaric

two & a half gamers honest interviews #5 - Rafael Vivas (How to monetise digital items?)

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #40 - Q4 Live ops tips, Q4 UA Budget optimisations, Admon bidder updates

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #39 - How to do a game review? Rush Royale full UA, GD, Admon analysis

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #38 - Q4 Admon pro tips, Survivor.io clone Heroes vs. Hordes, TikTok SPC

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #37 - Marvel Snap global launch case study UA, GD, Admon view

Brutally Honest #4 by Matej Lancaric

two & a half gamers honest interviews #4 - Erik Gloersen (Why is the company vision important?)

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #36 - Google AdROAS campaigns, Admon Exchanges, Survivor.io update

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #35 - Charge Champions in SL, Facebook UA tech checklist, Amplify update

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #34 - Low budget UA, Sheep a Sheep game in China, APS Update, Amazon UA

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #33 - The UA (r)evolution, from fake ads to fake core gameplay in games

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #32 - Global launch games like a pro, Playrix GL rumour, Google updates

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #31 - survivor.io redemption story, You scaled your game, now what?

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #30 - survivor.io global launch case study UA, GD, Admon view

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #29 - how to scale your mobile game, CPI vs LTV, Amazon gamescom rumours

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #28 - Admob bidder uplift update, how do hypercasual games make money?

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #27 - Unity - Applovin bomb, Zynga gambling, worst career mistakes

Brutally Honest #4 by Matej Lancaric

two & a half gamers honest interviews #3 - Sophie Vo (How to motivate your team?)

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #26 - Unpacking Google ads "disaster", ASA Today's new ad, Google <3 MAX

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #25 - Does Ubisoft give a F! about mobile games? GD, UA & Admon analysis

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #24 - 1 year after IDFA Apocalypse. State of the UA, Admon & retargeting

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #23 - How to do a proper game performance audit? UA, Admon & GD

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #22 - How to predict game performance? What is Tilting Point's secret?

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #21 - How to run efficient UA on TikTok? TikTok's explosive growth

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #20 - The Ants creative analysis. Which visual theme has the lowest CPI?

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #19 - The King info Leak, 5 Game design tips to level up your game

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #18 - How could King make 30% more revenue? Full UA, GD & Ads analysis!

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #17 - the creative framework, tips for inspiration, recession & games

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #16 - 7 Ad monetisation secrets how to make more revenue

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #15 - Can UA save your game? Does your game need UA? UA for beginners

Brutally Honest #4 by Matej Lancaric

two & a half gamers honest interviews #2 - Elena Egorova (Can you even M&A bro?)

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #14 - How to read Ad mon data for beginners? ATT & player segmentation

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #13 - Rovio making $2.6M/year more from ads & more efficient UA? Full analysis!

Brutally Honest #4 by Matej Lancaric

two & a half gamers session #12 - Metacore 65M loss, Niantic 1 hit wonder, Industry conference guide

Brutally Honest #3 by Matej Lancaric

two & a half gamers session #11 - How to increase game revenue by 35% with Narrative design

Brutally Honest #2 by Matej Lancaric

two & a half gamers honest interviews #1 - Joakim Achren

Brutally Honest #1 by Matej Lancaric

two & a half gamers session #10 - How to save millions with marketability tests? Fake ads going nowhere rant!

two & a half gamers session #9 - How to increase AdARPDAU? How Adnetworks make money? Admonetisation fundamentals Q&A

two & a half gamers session #8 - Game design fundamentals & AMA. When to kill a game?

two & a half gamers session #7 - Is Axie infinity dead? LTV in crypto gaming & web3 UA/marketing

two & a half gamers session #6 - Supercell rant, why do fake ads work? UA fundamentals Q&A

two & a half gamers session #5 - Surprise crypto comments & How to tackle soft launch stages?

two & a half gamers session #4 - How to soft launch a mobile game Ad monetisation Perspective

two & a half gamers session #3 - Is Roblox evil mega corp or money making machine?

two & a half gamers session #2 - UA & Creative trends 2022, Microsoft <3 ATVI, TOP10 gaming M&A

two & a half gamers session #1 - Casual intro, love/hate relationship towards predictions 2022