Brutally Honest by Matej Lancaric

Brutally Honest by Matej Lancaric

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🏰 How I Used 7 AI Tools to Make a Killer Ad in a Day
A no-fluff, battle-tested guide to producing creative gold on a startup budget and medieval deadline
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Matej Lancaric
1
Brutally Honest #169 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
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Matej Lancaric
Playable Ads Trends in Mobile Games & Apps – May 2025
Bringing you a monthly trends review of top-performing playable ads across different genres
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Matej Lancaric
Brutally Honest #168 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
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Matej Lancaric
🔥 2025 Hybridcasual Market Overview - Real Data inside!
The hybrid-casual market is accelerating, with global net revenue reaching a new high of $174.8M in March 2025
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Matej Lancaric
Brutally Honest #167 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
 • 
Matej Lancaric
Brutally Honest #166 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
 • 
Matej Lancaric

May 2025

📈Q1 2025 Brutally Honest UA report - Real Data inside!
What’s actually working, what’s BS, and what you can steal for your next campaign.
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Matej Lancaric
3
Brutally Honest #165 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
 • 
Matej Lancaric
What Merge Games are doing RIGHT in their ads
And what you should probably STEAL
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Matej Lancaric
Brutally Honest #164 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
 • 
Matej Lancaric
11 tips for Killer UA operations (Q2 2025)
Simple, practical & efficient. That’s it, no bullshit & brutally honest!
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Matej Lancaric
© 2025 Matej Lancaric
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