Brutally Honest by Matej Lancaric

Brutally Honest by Matej Lancaric

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Brutally Honest #172 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
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Matej Lancaric
🧶Knit Out’s Turkish Blueprint: Rollic Games scaling puzzle games Like a PRO
Hell yeah! They know their 💩
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Matej Lancaric
44:29
🎮​Playable Ads Trends in Mobile Games & Apps – June 2025
​Here are the latest creative trends: Playables, baby! 👾
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Matej Lancaric
Brutally Honest #171 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
 • 
Matej Lancaric
💔​ Why Habby Dropped Hybrid Casual? Is Wittle Defender too deep for Global Scale?
This is not another Survivor IO. Unfortunately!
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Matej Lancaric
1:02:08
The Simulation Game Ad Playbook: What's Working
and Which Trends You Should Probably Steal as well
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Matej Lancaric

June 2025

Brutally Honest #170 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
 • 
Matej Lancaric
🏰 How I Used 7 AI Tools to Make a Killer Ad in a Day
A no-fluff, battle-tested guide to producing creative gold on a startup budget and medieval deadline
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Matej Lancaric
4
Brutally Honest #169 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
 • 
Matej Lancaric
Playable Ads Trends in Mobile Games & Apps – May 2025
Bringing you a monthly trends review of top-performing playable ads across different genres
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Matej Lancaric
Brutally Honest #168 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
 • 
Matej Lancaric
🔥 2025 Hybridcasual Market Overview - Real Data inside!
The hybrid-casual market is accelerating, with global net revenue reaching a new high of $174.8M in March 2025
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Matej Lancaric
© 2025 Matej Lancaric
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