Brutally Honest #124 by Matej Lancaric

No 💩​ BS newsletter with useful stuff about UA in the post IDFA world

Hey, FAM! What’s up?

🥃 Drink talk

Are you going to attend Gamescom? Great! I am not, so enjoy it to the fullest! See you next year!

Oh, wrote a new article for paid subs about Merge games marketing! Enjoy:

🦩Tip of the week

Use the TikTok Creative Challenge as a source of inspiration! Transform the best-performing ads into ads that you can use on other ch…