Brutally Honest #185 by Matej Lancaric
No 💩​ BS newsletter with useful stuff about UA in the post IDFA world
Hey, FAM! What’s up?
🥃 Drink talk
Alright, my dear friends. The US retreat has begun. Ping me if you are around LA, Santa Barbara or San Francisco. And want to meet :)
Adjusting to this timezone, things are a bit delayed.. but who cares?
🦩Tip of the week
From one concept and a few iterations, you can squeeze the maximum out of your best-performing ad.
Yo…