Brutally Honest #114 by Matej Lancaric
No 💩 BS newsletter with useful stuff about UA in the post IDFA world
Hey, FAM! What’s up?
🥃 Drink talk
It's quite easy just to bitch about different things and hate everyone. We can see that in “This Week in Internet Bullying.”
Try to give guidance and offer solutions instead. That is always the hardest part.
🦩Tip of the week
When it comes to deciding KPI goals, here's what you need to consider:
Focusing on ROI over time…