Brutally Honest by Matej Lancaric

Brutally Honest by Matej Lancaric

Airflux: A New Era of Ad Monetization

Airflux Boosts Mobile Game LTV by 50%. Here’s How It Works

Matej Lancaric's avatar
Matej Lancaric
May 06, 2025
∙ Paid

Our friends at Airbridge, the South Korean mobile measurement partner (MMP), is expanding beyond attribution with its new AI-powered optimization solution: Airflux. Airflux uses predictive modeling, reinforcement learning, and granular segmentation to dynamically adjust ad strategy parameters like interstitial frequency, rewarded video payouts, and cool…

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